About Us
We Create Highly Engaging Professional Learning in
StoryStyle™ Audio Format
Download our StoryStyle™ info document
We are an accredited professional development content supplier on a mission to transform professional learning through StoryStyle™ audio learning, which is designed to ignite imagination. Our innovative approach offers numerous proven benefits to both our clients and their learners.
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Russell Cullingworth
Co-Founder, CEO
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“My problem is I’m not a sit-still kind of guy -
I don’t like sitting and watching a learning video for more than 5 minutes!
I'm challenging the norms on how adults learn because research shows that a “sit still and listen to teacher” is not the best way - it’s certainly not fun or convenient!
It’s proven that listening to audio ignites imagination - the learner becomes co-creator instead of passive consumer of visual content. This makes learning more engaging and increases emotional connection, understanding and retention.
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It's also proven by neuroscience to develop creativity and critical thinking skills”
Russ is an experienced business and finance professional, speaker and facilitator with an MBA in Strategy from Simon Fraser University. Russ is the creative storyteller and his primary focus is on supporting you, our valued client.
Christine Cullingworth
Co-Founder, President
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“As a professional voice artist I have a passion for the power of voice and sound to connect people and engage their imagination.
I love working with exceptionally talented voice actors, sound engineers and sound studios to create the scenes and environments for your brain, and I bring my own sound design experience. I tend to get lost in the enjoyment of sound designing a scenario or story - it’s something I simply love doing."
As mentioned, Christine is a professional voice artist and the smooth "voice" of ProDio. Christine is the primary “sound magician” and works with our talented instructors, sound studios, engineers and sound designers to create our exceptionally engaging courses.
Find out more about Christine as a professional voice artist at christinecullingworth.com
Canada’s Top 5 EdTech Companies Redefining Education in 2025
We're excited to have our work recognized by Education Excellence Magazine.
"ProDio is reshaping the professional development experience by integrating storytelling, acted scenarios, and audio media into a unique format. Their innovative approach, known as StoryStyle™, combines multiple forms of media to stimulate the imagination and enhance the learning process. This method not only offers a more engaging and flexible mobile learning alternative to traditional learning but also helps learners better retain and apply new information.
With a focus on delivering high-quality, effective courses, ProDio has carved out a distinct place in the professional development sector."
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War of the Worlds our inspiration for excellence in audio storytelling
The Story Behind ProDio's StoryStyle™ Transformative Audio
"First, please take a listen to our initial story above, which goes back to an experience I had when I was 12 years old. In 2010 I started a company teaching emotional intelligence through in-person workshops. In 2016, I decided to take an online marketing course to sharpen my skills. But it didn't take long before I became frustrated. It was a beautiful sunny day, and there I was, stuck in front of my computer. I couldn’t even take my laptop outside because I couldn’t see the screen in the sunlight. I thought, ‘There’s got to be a better way.’ One evening, while Christine and I were making dinner, I blurted out, ‘You know, most of this course I could just listen to. I don’t need to sit here staring at this guy talking at me, showing boring slides. What if we could make audio courses, so people could listen while they’re in the car, on the train, or even while working out?’ That was the moment it all clicked. Why should learning be confined to a screen? Why can’t it fit into people’s lives more naturally? That’s when the idea for ProDio was born." Russ Cullingworth
Founded in February 2017, ProDio is the first company in the world to create formal professional development using audio media and storytelling, which we call StoryStyle™. We knew from the start that, if the learning was audio, it HAD to be very good - no long lectures or podcast-like long interviews.
Our high quality StoryStyle™ courses are led by subject matter experts and use NINE forms of media that includes scenarios, stories and analogies that are proven to increase engagement, retention, and emotional connection in learning.
​Since 2017 we've partnered with numerous professional associations to create engaging content, even with compliance and regulatory learning, which is always challenging when it comes to engagement. Through over 3,000 reviews we know that professionals love our learning content. To date we have reached over 50,000 learners through our partnership with LinkedIn Learning. Our learning has meets the strictest accreditation standards, such as the NASBA Registry of CPE Providers (USA), CPA Canada, HRCI and SHRM.
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While Covid changed the online learning landscape dramatically, we are well-poised to meet the future demand for engaging, flexible and convenient professional learning, micro-learning and onboarding induction courses.